Let’s face it giving out shot glasses with your logo on it is a cool giveaway item perhaps unless you are an exhibit booth at the alcoholics are us convention. You have to make sure the promotional item is an item that is memorable to the audience you are giving it to and it need to make some common sense to the people that take it home. I am about to gear up for a large convention for people in the social media world. I like to get something in their hands that can make an impact and something that they may also have a good use for and not something that ends up chewed up by the family dog and never identified with again. Yes, that is a true story actually, the person told me later something to the idea that, “my dog ate it.” That was not my idea of a good promotional item.
My promotional items are business cards to the next time they think of me. If it is something they will use later, they will remember where they picked it up and hopefully it will have my name or company name associated with it. I still remember an ice cream scoop my parents used for years that had a company logo on it. I can never scoop ice cream without thinking about that corner store. This year I am thinking of giving out lip balm with my logo on the side. The convention is in Las Vegas and whenever I go to a show there, I always need lip balm due to the desert location of the event. I need to match the product with the user and they in turn will hopefully look back and remember me! Does anyone know where I might find a good promotion item company to use? Next up a trade show display booth I must shop for!