I had a short trip out to Chicago on Saturday to speak at a social media event. If you were paying attention with last week’s post you could have followed along with the hashtag #wcchicago. They event was well attended nearly doubling the size of the attendees year over year. They moved the event this year to The Chicago Merchandise Mart.
The facility was very ominous as it sits on on the river in downtown Chicago. The facility is described on their site.
The Merchandise Mart is the world’s largest commercial building, largest wholesale design center and one of Chicago’s premier international business locations. Encompassing 4.2 million gross square feet, The Mart spans two city blocks and rises 25 stories.
The Merchandise Mart became the world’s largest LEED-EB (Leadership in Energy and Environmental and Design for Existing Buildings) certified building in November 2007. LEED ® certification is the nationally accepted bench mark for design, construction and operation of high performance green buildings and is awarded by the U.S. Green Building Council (USGBC).
Today, The Merchandise Mart welcomes more than three million visitors each year to its retail shops, LuxeHome® boutiques, 11 floors of permanent showrooms for gift, residential, casual and contract furnishings, 10 floors of office space, dozens of trade shows and a myriad of special educational, community and consumer events.
The epicenter for high design and luxury goods, The Merchandise Mart is located in the heart of a city that is home to prestigious fine art institutions, world-class museums, award-winning architecture, professional entertainment venues and diverse restaurant offerings. The Merchandise Mart is a short, leisurely walk to the famous Magnificent Mile, where exclusive shops and four-star hotels bustle with activity from the Tribune Tower to North Avenue Beach. Also nearby is Millennium Park, Chicago’s newest architectural landmark featuring celebrated public art works and breathtaking views of both the lakefront and the skyline.
Interesting to note that the downtown district where the event was held was nearly empty. many of the shops that are in and around the area were closed on Sunday and not many people frequent the area. It seems that on Sunday on Chicago at this trade show and convention center they pull in the sidewalks. I would suggest if you are4 looking to have your event at the Chicago Merchandise Mart it would be a good facility to have an event during the week. The building is a very nice jewel in the heart of Chicago and is a LEED’s certified building which the display prominently. I recommend the Great Grey Lady. After all, how many facilities out there are LEED certified and have their own poem.