Trade Show Vendor Understands Communication

As part of what I try to do here at Convention Insider, I get a chance to visit and see other blogs that are involved in the Trade Show or Convention industry.  I have found a few blogs that are in existence, but it is actually a rare find.

The folks at Exhib-It! seem to truly understand that a blog is a good way to communicate with their customers.  This directly from their CEO, DJ Heckes:

We are in the process of moving offices this month and although we’re only going a couple of blocks north, my staff and I have had additional responsibilities in accordance with our packing and moving schedule.  I watched as desks were taken out of offices one by one and were replaced with folding card tables for the few weeks remaining.  I am very proud of my staff for still caring on the tip top customer service and quick response to clients’ needs in these temporarily uncomfortable working conditions.  

I really like the way that Ms. Heckes explains their move and I like how she has personalized the process.  I even commend her for praising her staff publicly.  A classy move in her part.   The only criticism that I see is the ability for the customer to make a comment about what she has written.   Their blog is a great way to tell their customers what they are up to, but there is no ability for customer feedback.  Perhaps the customer had a good experience with their services perhaps they want to thank them by leaving a comment.

Congrats on DJ Heckes and all her staff on using a blog.  I would really love to see them use it to its full potential.  More postings from some of the staff she is so proud of and perhaps some discussion about their services and business.  Perhaps if I could leave a comment that I need some booth help in September in Las Vegas, you could gain a customer.

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One Response

  1. Thank you for the kind words regarding our EXHIB-IT! CEO Blog. Yes, I totally agree about having an interactive blog for clients and visitors to give us feedback and we are working on this at the present. Blogging is so important to keep abreast of what is going on in our industry, what is happening around our state, etc. In your blog, you mention you have a need for assistance in the convention you are putting on. We would love the opportunity to work with you on this. We put on a Grand Open Event in our new location last evening, and had about 400 attendees. It was a great success and the WOW! networking event.

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